A crunch day for Hasbro Studios as Transformers Rescue Bots debuts
01.01.70
Hasbro is a group which has often divided the Transformers fan community (especially with the latest reports of conditions in its factories).
There is something about Transformers fans which makes for some absorbing arguments. Some of us love the toys , but are appalled by the movies. Others satisfaction in the toys and the films. There are more shades of opinion among us than colours in the rainbow. Whenever something na happens in the transformers saga, nobody can predict what our solvent reactions will be… least of all Hasbro.

On February the 18th, Hasbro is launching a new show called ‘Transformers Release Bots’. On the very same day, Hasbro will also be starting the sec series of ‘Transformers Prime’. It will be fascinating to perceive feedback from what we know can be a choosy audience. Hasbro has a bet to win back support from some disillusioned fans, but if they get it wrong another part of their audience might voice dissatisfaction on the forums of divers TF websites, including ours.
Source: TheTransformers.Net
Transformer Prime tablet runs afoul of toy trademarks: Hasbro sues Asus
01.01.70
It looks like we weren’t the only ones who heard about Asus’ Tranformer Prime spiral-bound notebook and thought of Optimus Prime and the Autobots.
Toy maker Hasbro is entrancing gadget maker Asus to court for trademark debasing. As far as Hasbro is concerned, Asus’ preferred nomenclature comes too unventilated for comfort to the company’s toy and entertainment franchise — outstandingly its trademark-pending 2010 series, Transformers Prime .
Quite, Hasbro is claiming the infringement of five trademarks in this conform to.
“Hasbro continues to aggressively protect its brands and products,” said Barbara Finigan, Hasbro chief proper officer, in an email to VentureBeat.
“The specific actions we are prepossessing today against Asus underscores yet again Hasbro’s willingness to chivvy companies who misappropriate our intellectual property for their own pecuniary gain. The Transformers property is an incredibly conventional global brand which enjoys tremendous fan assist and interest around the world.”
Source: VentureBeat