Random House of Canada Tests New Book Tour Model
01.01.70
Granted, it may be a minuscule easier to experiment with a national tour for founder Natalie MacLean and her book
Unquenchable: A Tipsy For for the World’s Best Bargain Wines than some other kinds of books. The events comprehend wine-tasting and sometimes a three-course meal, and the architect has a following for her wine newsletter of about 150,000 people. “This is the stand-in book we’ve done with Natalie MacLean, and it seemed like a large opportunity, given all the connections she has and given the make-up of the book, to try to do something a little different and non-traditional and innovative sanguinely,” says Turriff. By the end of November, MacLean will have wined and dined with readers at 17 events across Canada and there are more planned for 2012. “Seventeen events is a lot certainly for an author to do, so one of the goals was to ensure that there are books sales for Natalie,” says Turriff. The events spread in size from 50 to 250 people, and in
Source: Publishers Weekly
A Model for Obama?
01.01.70
As formidable as the
depth of the win was its breadth - at least according to a survey of voters
conducted for the AFL-CIO from November 6 to 8 by Hart Investigate Associates. Such
a survey isn't typically as thorough as an true exit poll since it doesn't
canvass as many people. (The AFL-CIO evaluate polled 1,015 voters and has a
margin of clanger of plus or minus 3.3 percentage points.) But the examine,
released Wednesday afternoon, offers the beat picture available of the
coalition that overturned Kasich's prized legislation:
--The rescindment campaign won broad support. Fully 86 percent of
harmony members voted to repeal, but so did 52 percent of non-league voters. A
solid majority of every age group voted to rescission. Not only did 92 percent of
liberals vote to vacate but so did a preponderant 70 percent of moderates.
(Conservatives supported maintaining the law by almost two-to-one). Not quite
three-fifths of independents voted for repeal, along with over nine-in-ten
Democrats. Almost three-fifths of whites, as well as a big preponderance of
minorities, voted to repeal.
Source: National Journal